As an attorney, you know the legal market is highly competitive. To stand out and consistently attract new clients, you need a strong online presence powered by effective digital marketing tactics. That’s where we come in.
Our team specializes in providing comprehensive online marketing and SEO services tailored specifically for law firms and attorneys. We help you:
- Rank higher in local search results
- Generate more qualified leads through your website
- Build your reputation as a trusted legal authority
- Measure and optimize your marketing ROI
Why Attorneys Need SEO
Potential clients overwhelmingly turn to search engines like Google to find and research attorneys. If your law firm doesn’t show up prominently in search results, you’re missing out on valuable opportunities to connect with your ideal clients.
SEO, or search engine optimization, is the process of improving your website’s visibility and ranking in organic search results. By optimizing your site for relevant keywords, building high-quality backlinks, and creating informative content, you can:
- Increase your online visibility: Rank higher in search results for queries related to your practice areas and location, making it easier for potential clients to find you.
- Attract more qualified traffic: Reach prospects actively searching for the legal services you offer, resulting in higher conversion rates.
- Build trust and credibility: Appearing at the top of search results positions you as a reputable authority in your legal niche.
- Gain a competitive edge: Outrank competing law firms in your area and capture a larger share of online leads.
Our Attorney SEO Process
Our team follows a proven, data-driven process to improve your law firm’s search rankings and online visibility:
- Research & Strategy: We analyze your practice, target clients, competitors, and keyword opportunities to inform a custom SEO strategy.
- On-Page Optimization: We optimize your website’s structure, content, and metadata to make it more visible and relevant to search engines.
- Content Creation: We develop high-quality, informative content showcasing your legal expertise and helping you rank for valuable keywords.
- Off-Page Optimization: We build relevant, authoritative backlinks to improve your site’s search authority and referral traffic.
- Local SEO: We optimize your Google My Business profile and other local listings to improve your visibility in local search results.
- Tracking & Reporting: We measure your SEO campaign’s performance and provide regular reports to show your progress and ROI.
Sales Automation
LocalisedSEO provides a powerful all-in-one sales and marketing automation platform designed to help law firms and attorneys grow their practice. With our pre-built automations tailored for the legal industry, you can quickly implement proven marketing and client management systems without the typical time and technical expertise required.
Key features and benefits include:
- High-converting funnels and online forms to capture leads from your website 24/7
- Automated follow-up workflows to nurture and convert leads into clients
- Online appointment scheduling integrated with your calendar for seamless client booking
- Appointment reminders via email and text to minimize no-shows
- Automated review request campaigns to build your firm’s online reputation
- Client reactivation sequences to re-engage past clients
- Holiday and birthday messaging to stay top-of-mind with contacts
- Referral marketing campaigns to generate more word-of-mouth
- Organized contact and case management to streamline operations
- 52 weeks of pre-written email and text message nurture content
Our automations enable you to leverage marketing automation best practices from day one. They include everything needed to consistently attract, convert, and retain more clients for your law firm.
If you’re looking for a proven system to predictably grow your law firm, our industry automations offer an unmatched all-in-one solution. We can equip you with the tools, content, and support to succeed, at a fraction of the time and expense vs. building it yourself. Schedule a demo to see how easy it is to get started.
Ready to Attract More Clients and Grow Your Firm?
Contact us today for a free consultation and website audit. We’ll review your current online presence and share personalized recommendations to start improving your visibility and attracting more clients.
